{"id":327,"date":"2025-09-12T21:42:46","date_gmt":"2025-09-12T21:42:46","guid":{"rendered":"https:\/\/kristinsilm.eu\/?page_id=327"},"modified":"2025-09-29T19:57:50","modified_gmt":"2025-09-29T19:57:50","slug":"disainmotlemisest-lahtuv-onboarding-swedbankile-sektoriga-investeerima","status":"publish","type":"page","link":"https:\/\/kristinsilm.eu\/eng\/disainmotlemisest-lahtuv-onboarding-swedbankile-sektoriga-investeerima\/","title":{"rendered":"Disainm\u00f5tlemisest l\u00e4htuv onboarding Swedbankile \u2013 Sektoriga investeerima"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"327\" class=\"elementor elementor-327\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1ca4fd1 e-flex e-con-boxed e-con e-parent\" data-id=\"1ca4fd1\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0fd5216 e-con-full e-flex e-con e-child\" data-id=\"0fd5216\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f6ff25e elementor-hidden-desktop elementor-widget elementor-widget-image\" data-id=\"f6ff25e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"841\" src=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/swed-mock-974x1024.webp\" class=\"attachment-large size-large wp-image-261\" alt=\"\" srcset=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/swed-mock-974x1024.webp 974w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/swed-mock-285x300.webp 285w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/swed-mock-768x807.webp 768w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/swed-mock-11x12.webp 11w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/swed-mock.webp 1036w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4cf9e67 e-con-full e-flex e-con e-child\" data-id=\"4cf9e67\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-62337e3 e-con-full e-flex e-con e-child\" data-id=\"62337e3\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0ed1e7b elementor-widget elementor-widget-text-editor\" data-id=\"0ed1e7b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><em>UI\/UX design <span class=\"coolsymbol\">\u2502 <\/span>2023<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9c89316 elementor-widget elementor-widget-text-editor\" data-id=\"9c89316\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"translation-block\"><strong>Design-driven onboarding for Swedbank \u2013 Investing with Sektor<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f5bb4f2 e-con-full e-flex e-con e-child\" data-id=\"f5bb4f2\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-114ed10 e-con-full e-flex e-con e-child\" data-id=\"114ed10\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dfb5133 elementor-widget elementor-widget-text-editor\" data-id=\"dfb5133\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"translation-block\">Swedbank wanted to get inspiration from students for its digital services. With the concepts we were allowed to think beyond technical limitations. Together with the team, we studied <span style=\"background-color: #1854af\">the current state of Swedbank's investment environment<\/span>. We found that one of the biggest problems is actually information overload and ambiguity. With my design, I want to offer novice investors an environment where they can <span style=\"background-color: #1854af\">make mistakes and experiment<\/span> without serious consequences.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-78b3ed1 e-con-full e-flex e-con e-child\" data-id=\"78b3ed1\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-625d2e2 e-con-full e-flex e-con e-child\" data-id=\"625d2e2\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-c7ce750 e-con-full e-flex e-con e-child\" data-id=\"c7ce750\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-badc863 elementor-widget elementor-widget-text-editor\" data-id=\"badc863\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Supervisors<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b3e3ada elementor-widget elementor-widget-text-editor\" data-id=\"b3e3ada\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Karolin Kaplan<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9dc94f1 elementor-widget elementor-widget-text-editor\" data-id=\"9dc94f1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Maria Vous<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-017b783 e-con-full e-flex e-con e-child\" data-id=\"017b783\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b9f190e elementor-widget elementor-widget-text-editor\" data-id=\"b9f190e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Team<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ae4f6e4 elementor-widget elementor-widget-text-editor\" data-id=\"ae4f6e4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Research:<\/strong><\/p><p>Kristin Silm<\/p><p>Britmarii Kroon-Kesa<\/p><p>Melonia Prikker<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-858a7a2 elementor-widget elementor-widget-text-editor\" data-id=\"858a7a2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Product:<\/strong><\/p><p>Kristin Silm<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0fe37af e-con-full e-flex e-con e-child\" data-id=\"0fe37af\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8900d04 e-con-full e-flex e-con e-child\" data-id=\"8900d04\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fec4efb elementor-widget elementor-widget-text-editor\" data-id=\"fec4efb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Project input<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a202b0 elementor-widget elementor-widget-text-editor\" data-id=\"3a202b0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Swedbank<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-39781d8 e-con-full e-flex e-con e-child\" data-id=\"39781d8\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8bf220a elementor-widget elementor-widget-text-editor\" data-id=\"8bf220a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Time<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a673d4 elementor-widget elementor-widget-text-editor\" data-id=\"8a673d4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Research:<\/strong><\/p><p>sept 2023 \u2013 okt 2023<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c861166 elementor-widget elementor-widget-text-editor\" data-id=\"c861166\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Designing the product:<\/strong><\/p><p>nov 2023 \u2013 dets 2023<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3c8aff7 e-con-full e-flex e-con e-child\" data-id=\"3c8aff7\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-17063ba elementor-hidden-mobile elementor-hidden-tablet elementor-widget elementor-widget-image\" data-id=\"17063ba\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"841\" src=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/swed-mock-974x1024.webp\" class=\"attachment-large size-large wp-image-261\" alt=\"\" srcset=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/swed-mock-974x1024.webp 974w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/swed-mock-285x300.webp 285w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/swed-mock-768x807.webp 768w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/swed-mock-11x12.webp 11w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/swed-mock.webp 1036w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1dd85db elementor-widget elementor-widget-image\" data-id=\"1dd85db\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Kuvatommis-2025-09-17-220724-1024x576.png\" class=\"attachment-large size-large wp-image-503\" alt=\"\" srcset=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Kuvatommis-2025-09-17-220724-1024x576.png 1024w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Kuvatommis-2025-09-17-220724-300x169.png 300w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Kuvatommis-2025-09-17-220724-768x432.png 768w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Kuvatommis-2025-09-17-220724-1536x864.png 1536w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Kuvatommis-2025-09-17-220724-18x10.png 18w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Kuvatommis-2025-09-17-220724.png 1792w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Me presenting the project at EKA Design Showcase 2024<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-25c793f e-flex e-con-boxed e-con e-parent\" data-id=\"25c793f\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0aee7a1 e-con-full e-flex e-con e-child\" data-id=\"0aee7a1\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ddb8573 elementor-widget elementor-widget-n-accordion\" data-id=\"ddb8573\" data-element_type=\"widget\" data-settings=\"{&quot;max_items_expended&quot;:&quot;multiple&quot;,&quot;default_state&quot;:&quot;all_collapsed&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-2320\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-2320\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Research process <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-down\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M207.029 381.476L12.686 187.132c-9.373-9.373-9.373-24.569 0-33.941l22.667-22.667c9.357-9.357 24.522-9.375 33.901-.04L224 284.505l154.745-154.021c9.379-9.335 24.544-9.317 33.901.04l22.667 22.667c9.373 9.373 9.373 24.569 0 33.941L240.971 381.476c-9.373 9.372-24.569 9.372-33.942 0z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewbox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2320\" class=\"elementor-element elementor-element-b68a1a6 e-con-full e-flex e-con e-child\" data-id=\"b68a1a6\" data-element_type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2320\" class=\"elementor-element elementor-element-d9e5e99 e-flex e-con-boxed e-con e-child\" data-id=\"d9e5e99\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-18bf039 elementor-widget elementor-widget-text-editor\" data-id=\"18bf039\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"translation-block\">We began our design process by researching people's experiences with investing in Swedbank's environment. More specifically, we studied the <span style=\"background-color: #1854af\">investment habits and most important issues<\/span> of young Swedbank users aged 25-30 in relation to creating and using investment accounts on both mobile devices and computers.<\/p><p><strong>What did we want to find out through the research?<\/strong><\/p><ul><li>What does creating a Swedbank investment account look like?<\/li><li>How exactly do users use Swedbank's investment environment on different platforms (mobile and desktop)?<\/li><li>What are the potential concerns regarding usability?<\/li><li>How do customers find the necessary information on Swedbank's website?<\/li><li>What are the problems when setting up an investment account?<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9d6736 elementor-widget elementor-widget-text-editor\" data-id=\"e9d6736\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>To find answers to our questions, we conducted interviews and observations, carried out independent research, and performed heuristic analysis. A total of nine people participated in the study: five users of Swedbank's investment environment and four Swedbank customers who would be interested in starting to invest.<\/p><p class=\"translation-block\">Through interviews and observations, we wanted to find out <span style=\"background-color: #1854af\">what problems arise<\/span> when creating and using an investment account and how Swedbank users find the information they need.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2320\" class=\"elementor-element elementor-element-d734fd3 e-con-full elementor-hidden-mobile elementor-hidden-tablet e-flex e-con e-child\" data-id=\"d734fd3\" data-element_type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-2321\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-2321\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Personas and problem <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-down\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M207.029 381.476L12.686 187.132c-9.373-9.373-9.373-24.569 0-33.941l22.667-22.667c9.357-9.357 24.522-9.375 33.901-.04L224 284.505l154.745-154.021c9.379-9.335 24.544-9.317 33.901.04l22.667 22.667c9.373 9.373 9.373 24.569 0 33.941L240.971 381.476c-9.373 9.372-24.569 9.372-33.942 0z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewbox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2321\" class=\"elementor-element elementor-element-4ecd549 e-con-full e-flex e-con e-child\" data-id=\"4ecd549\" data-element_type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2321\" class=\"elementor-element elementor-element-70eccc8 e-con-full e-flex e-con e-child\" data-id=\"70eccc8\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7e5a311 elementor-widget elementor-widget-text-editor\" data-id=\"7e5a311\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"translation-block\">As a result of the study, we identified three personas who had different needs and activities, but similar concerns. For all three individuals, the biggest problem was <span style=\"background-color: #1854af\">information and understanding or finding it<\/span>. The available information was either too much and complexly worded, or the helpful information was not helpful.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa0fa35 elementor-widget elementor-widget-image\" data-id=\"fa0fa35\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/i.imgur.com\/E7203Fr.png\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NTE3LCJ1cmwiOiJodHRwczpcL1wva3Jpc3RpbnNpbG0uZXVcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjVcLzA5XC9BaWR1LnBuZyJ9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"557\" src=\"https:\/\/i.imgur.com\/E7203Fr.png\" class=\"attachment-large size-large wp-image-517\" alt=\"\" srcset=\"\" sizes=\"(max-width: 800px) 100vw, 800px\" data-srcset=\"\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Click to enlarge.<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ea0e5e elementor-widget elementor-widget-image\" data-id=\"1ea0e5e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/i.imgur.com\/WtwzHDT.png\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NTE2LCJ1cmwiOiJodHRwczpcL1wva3Jpc3RpbnNpbG0uZXVcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjVcLzA5XC9NaW51bG9uLnBuZyJ9\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"563\" src=\"https:\/\/i.imgur.com\/WtwzHDT.png\" class=\"attachment-large size-large wp-image-516\" alt=\"\" srcset=\"\" sizes=\"(max-width: 800px) 100vw, 800px\" data-srcset=\"\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Click to enlarge.<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aabb1c0 elementor-widget elementor-widget-image\" data-id=\"aabb1c0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/i.imgur.com\/RZauqtT.png\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NTE4LCJ1cmwiOiJodHRwczpcL1wva3Jpc3RpbnNpbG0uZXVcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjVcLzA5XC9KdWIucG5nIn0%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"564\" src=\"https:\/\/i.imgur.com\/RZauqtT.png\" class=\"attachment-large size-large wp-image-518\" alt=\"\" srcset=\"\" sizes=\"(max-width: 800px) 100vw, 800px\" data-srcset=\"\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Click to enlarge.<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-684e62c elementor-widget elementor-widget-text-editor\" data-id=\"684e62c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>One of the biggest challenges to starting investing was obtaining and understanding information.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2321\" class=\"elementor-element elementor-element-3c22af7 e-con-full elementor-hidden-tablet elementor-hidden-mobile e-flex e-con e-child\" data-id=\"3c22af7\" data-element_type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-2322\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-2322\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Final product <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-down\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M207.029 381.476L12.686 187.132c-9.373-9.373-9.373-24.569 0-33.941l22.667-22.667c9.357-9.357 24.522-9.375 33.901-.04L224 284.505l154.745-154.021c9.379-9.335 24.544-9.317 33.901.04l22.667 22.667c9.373 9.373 9.373 24.569 0 33.941L240.971 381.476c-9.373 9.372-24.569 9.372-33.942 0z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewbox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2322\" class=\"elementor-element elementor-element-c427da7 e-con-full e-flex e-con e-child\" data-id=\"c427da7\" data-element_type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2322\" class=\"elementor-element elementor-element-162fcc7 e-flex e-con-boxed e-con e-child\" data-id=\"162fcc7\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2322\" class=\"elementor-element elementor-element-f8cd4cf e-con-full e-flex e-con e-child\" data-id=\"f8cd4cf\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2d7adbf elementor-widget elementor-widget-text-editor\" data-id=\"2d7adbf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>During the design process solution creation stage, each team member moved on to develop their own solution individually.<\/p><p class=\"translation-block\">When designing my solution, I decided to focus on Aidu Nno's persona, i.e. a <span style=\"background-color: #1854af\">new investor<\/span> who is interested in investing but has minimal experience and knowledge. As a result, they want to be informed. That is why I focused my solution on how to make <span style=\"background-color: #1854af\">the investment process understandable to novice investors<\/span>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-70ad096 elementor-widget elementor-widget-image\" data-id=\"70ad096\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"842\" src=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Mockup-1-973x1024.png\" class=\"attachment-large size-large wp-image-532\" alt=\"\" srcset=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Mockup-1-973x1024.png 973w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Mockup-1-285x300.png 285w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Mockup-1-768x808.png 768w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Mockup-1-1459x1536.png 1459w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Mockup-1-11x12.png 11w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Mockup-1.png 1900w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2322\" class=\"elementor-element elementor-element-b1d263a e-con-full elementor-hidden-mobile elementor-hidden-tablet e-flex e-con e-child\" data-id=\"b1d263a\" data-element_type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2322\" class=\"elementor-element elementor-element-811bb5a e-flex e-con-boxed e-con e-child\" data-id=\"811bb5a\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2322\" class=\"elementor-element elementor-element-3a52e95 e-con-full e-flex e-con e-child\" data-id=\"3a52e95\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6b136de elementor-widget elementor-widget-text-editor\" data-id=\"6b136de\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"translation-block\">This is an investment-themed game where novice investors can try out their first steps without the decisions made in the game affecting real life. The game consists of two parts: <span style=\"background-color: #1854af\">tutorial and free play<\/span>.<\/p><p class=\"translation-block\">The tutorial phase helps users with investment experiments with a character named <span style=\"background-color: #1854af\">Sektor<\/span>, who explains the basic concepts and guides them through the first steps. For example, what are the differences between a securities account and an investment account, and what are the advantages of each. Sektor <span style=\"background-color: #1854af\">provides step-by-step guidance<\/span> on how to buy and sell securities. Between explanations, users can also try out the investment steps.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b3679c2 elementor-widget elementor-widget-video\" data-id=\"b3679c2\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/OPPIMINE1.mp4\" loop=\"\" controls=\"\" preload=\"metadata\" muted=\"muted\" controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2322\" class=\"elementor-element elementor-element-00f0796 e-con-full e-flex e-con e-child\" data-id=\"00f0796\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6b304b9 elementor-widget elementor-widget-image\" data-id=\"6b304b9\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"301\" src=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Sector.webp\" class=\"attachment-large size-large wp-image-337\" alt=\"\" srcset=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Sector.webp 300w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Sector-150x150.webp 150w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Sector-12x12.webp 12w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Game helper: Sektor<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27d732b elementor-widget elementor-widget-image\" data-id=\"27d732b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-127-1024x576.png\" class=\"attachment-large size-large wp-image-537\" alt=\"\" srcset=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-127-1024x576.png 1024w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-127-300x169.png 300w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-127-768x432.png 768w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-127-1536x864.png 1536w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-127-18x10.png 18w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-127.png 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c91708d elementor-widget elementor-widget-image\" data-id=\"c91708d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-22-1024x576.png\" class=\"attachment-large size-large wp-image-538\" alt=\"\" srcset=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-22-1024x576.png 1024w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-22-300x169.png 300w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-22-768x432.png 768w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-22-1536x864.png 1536w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-22-18x10.png 18w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-22.png 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2322\" class=\"elementor-element elementor-element-368a49e e-flex e-con-boxed e-con e-child\" data-id=\"368a49e\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2322\" class=\"elementor-element elementor-element-14f3d6e e-con-full e-flex e-con e-child\" data-id=\"14f3d6e\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c778402 elementor-widget elementor-widget-text-editor\" data-id=\"c778402\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"translation-block\">Once the user has acquired the basic skills, they move on to the <span style=\"background-color: #1854af\">free play phase<\/span>.<\/p><p>Here, they can test different investment strategies and choose the time period in which to invest. Sektor itself remains in the background, mostly intervening only when the user asks for help.<\/p><p class=\"translation-block\">Now, <span style=\"background-color: #1854af\">the goal of the game<\/span> is to grow your investments to a certain amount, and you can speed up the process by fast-forwarding time. In the meantime, news relevant to that time period will appear, which may affect the value of the securities, in order to simulate the connection between investments and the real world for the user. When the <span style=\"background-color: #1854af\">goal is achieved<\/span>, the game is over and the user is directed to create a real investment account.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-306a9e1 elementor-widget elementor-widget-video\" data-id=\"306a9e1\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/OPPIMINE2.mp4\" loop=\"\" controls=\"\" preload=\"metadata\" muted=\"muted\" controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2322\" class=\"elementor-element elementor-element-302e8d4 e-con-full e-flex e-con e-child\" data-id=\"302e8d4\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-df733a0 elementor-widget elementor-widget-image\" data-id=\"df733a0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-108-1024x576.png\" class=\"attachment-large size-large wp-image-535\" alt=\"\" srcset=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-108-1024x576.png 1024w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-108-300x169.png 300w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-108-768x432.png 768w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-108-1536x864.png 1536w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-108-18x10.png 18w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-108.png 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2bf4281 elementor-widget elementor-widget-image\" data-id=\"2bf4281\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-120-1024x576.png\" class=\"attachment-large size-large wp-image-542\" alt=\"\" srcset=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-120-1024x576.png 1024w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-120-300x169.png 300w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-120-768x432.png 768w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-120-1536x864.png 1536w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-120-18x10.png 18w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/Desktop-120.png 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-2323\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"4\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-2323\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Testing <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-down\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M207.029 381.476L12.686 187.132c-9.373-9.373-9.373-24.569 0-33.941l22.667-22.667c9.357-9.357 24.522-9.375 33.901-.04L224 284.505l154.745-154.021c9.379-9.335 24.544-9.317 33.901.04l22.667 22.667c9.373 9.373 9.373 24.569 0 33.941L240.971 381.476c-9.373 9.372-24.569 9.372-33.942 0z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewbox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2323\" class=\"elementor-element elementor-element-2b790fb e-flex e-con-boxed e-con e-child\" data-id=\"2b790fb\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2323\" class=\"elementor-element elementor-element-451b830 e-con-full e-flex e-con e-child\" data-id=\"451b830\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d04e210 elementor-widget elementor-widget-text-editor\" data-id=\"d04e210\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Two important insights emerged during the tests:<\/p><ul><li>Information is better remembered when it's told by a character. I discovered this when I conducted tests with two different prototypes. The first one only had info boxes, and the second one had Sektor saying the exact same thing. At the end of the test, when I asked users what info they remembered from the test, I found that those who tested the prototype with Sektor were able to say more about the info shared with them in the prototype.<\/li><li>Another insight gained from the tests was that learning in a playful format helps to reinforce information better, as it allows users to apply the information immediately.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2323\" class=\"elementor-element elementor-element-33fc14e e-con-full e-flex e-con e-child\" data-id=\"33fc14e\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-95731ca elementor-widget elementor-widget-image\" data-id=\"95731ca\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"569\" src=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/no-sektor-1024x728.png\" class=\"attachment-large size-large wp-image-525\" alt=\"\" srcset=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/no-sektor-1024x728.png 1024w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/no-sektor-300x213.png 300w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/no-sektor-768x546.png 768w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/no-sektor-18x12.png 18w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/no-sektor.png 1440w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7704a5 elementor-widget elementor-widget-image\" data-id=\"a7704a5\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"569\" src=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/with-sektor-1024x728.png\" class=\"attachment-large size-large wp-image-526\" alt=\"\" srcset=\"https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/with-sektor-1024x728.png 1024w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/with-sektor-300x213.png 300w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/with-sektor-768x546.png 768w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/with-sektor-18x12.png 18w, https:\/\/kristinsilm.eu\/wp-content\/uploads\/2025\/09\/with-sektor.png 1440w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-2324\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"5\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-2324\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Impact <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-down\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M207.029 381.476L12.686 187.132c-9.373-9.373-9.373-24.569 0-33.941l22.667-22.667c9.357-9.357 24.522-9.375 33.901-.04L224 284.505l154.745-154.021c9.379-9.335 24.544-9.317 33.901.04l22.667 22.667c9.373 9.373 9.373 24.569 0 33.941L240.971 381.476c-9.373 9.372-24.569 9.372-33.942 0z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewbox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2324\" class=\"elementor-element elementor-element-6e11411 e-flex e-con-boxed e-con e-child\" data-id=\"6e11411\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2324\" class=\"elementor-element elementor-element-79618cc e-con-full e-flex e-con e-child\" data-id=\"79618cc\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c8f6102 elementor-widget elementor-widget-text-editor\" data-id=\"c8f6102\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"translation-block\">When designing the game, it was important to avoid competitive elements, i.e., features commonly found in such games, such as leaderboards and the influence of other users, <span style=\"background-color: #1854af\">were deliberately left out<\/span>. This was done to ensure that the motivation to learn was internal, rather than dependent on some form of competition.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2324\" class=\"elementor-element elementor-element-e4b866e e-con-full elementor-hidden-mobile elementor-hidden-tablet e-flex e-con e-child\" data-id=\"e4b866e\" data-element_type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7ed294f e-flex e-con-boxed e-con e-parent\" data-id=\"7ed294f\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-21ed24f e-con-full e-flex e-con e-child\" data-id=\"21ed24f\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-a709d51 e-con-full e-flex e-con e-child\" data-id=\"a709d51\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-98a5c13 e-con-full e-flex e-con e-child\" data-id=\"98a5c13\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dda1dbd elementor-widget elementor-widget-text-editor\" data-id=\"dda1dbd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Previous project:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5479737 elementor-widget elementor-widget-button\" data-id=\"5479737\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/kristinsilm.eu\/eng\/toidu-kogemus-eestis-aastal-2050-mis-siis-kui-toidupilt-ei-raagi-kogu-lugu\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-left\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M257.5 445.1l-22.2 22.2c-9.4 9.4-24.6 9.4-33.9 0L7 273c-9.4-9.4-9.4-24.6 0-33.9L201.4 44.7c9.4-9.4 24.6-9.4 33.9 0l22.2 22.2c9.5 9.5 9.3 25-.4 34.3L136.6 216H424c13.3 0 24 10.7 24 24v32c0 13.3-10.7 24-24 24H136.6l120.5 114.8c9.8 9.3 10 24.8.4 34.3z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Eesti toit 2050<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-dcc1afc e-con-full e-flex e-con e-child\" data-id=\"dcc1afc\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dc61b63 elementor-widget elementor-widget-text-editor\" data-id=\"dc61b63\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Next project:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-828fe55 elementor-widget elementor-widget-button\" data-id=\"828fe55\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/kristinsilm.eu\/eng\/opime-mangides-kuidas-rahe-tekib\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-right\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M190.5 66.9l22.2-22.2c9.4-9.4 24.6-9.4 33.9 0L441 239c9.4 9.4 9.4 24.6 0 33.9L246.6 467.3c-9.4 9.4-24.6 9.4-33.9 0l-22.2-22.2c-9.5-9.5-9.3-25 .4-34.3L311.4 296H24c-13.3 0-24-10.7-24-24v-32c0-13.3 10.7-24 24-24h287.4L190.9 101.2c-9.8-9.3-10-24.8-.4-34.3z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Learning through play<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cfc8717 e-con-full elementor-hidden-mobile elementor-hidden-tablet e-flex e-con e-child\" data-id=\"cfc8717\" data-element_type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>UI\/UX disain \u2502 2023 Disainm\u00f5tlemisest l\u00e4htuv onboarding Swedbankile &#8211; Sektoriga investeerima\u00a0 Swedbank soovis saada tudengitelt inspiratsiooni enda digitaalsete teenuste jaoks. Konseptsioonidega v\u00f5isime m\u00f5elda tehnilistest piiridest kaugemale. Tiimiga uurisime Swedbanga investeerimiskeskkonna hetkeseisu. Leidsime, et \u00fcheks suurimaks probleemiks on hoopis info \u00fclek\u00fcllus ja ebaselgus. Enda lahendusega soovin alustavale investorile pakkuda keskkonda, kus on v\u00f5imalik eksida ja katsetada [&hellip;]<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-327","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/kristinsilm.eu\/eng\/wp-json\/wp\/v2\/pages\/327","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kristinsilm.eu\/eng\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/kristinsilm.eu\/eng\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/kristinsilm.eu\/eng\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kristinsilm.eu\/eng\/wp-json\/wp\/v2\/comments?post=327"}],"version-history":[{"count":89,"href":"https:\/\/kristinsilm.eu\/eng\/wp-json\/wp\/v2\/pages\/327\/revisions"}],"predecessor-version":[{"id":945,"href":"https:\/\/kristinsilm.eu\/eng\/wp-json\/wp\/v2\/pages\/327\/revisions\/945"}],"wp:attachment":[{"href":"https:\/\/kristinsilm.eu\/eng\/wp-json\/wp\/v2\/media?parent=327"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}